Ecommerce is an acronym for electric commerce, that refers to the buying and selling of goods and services via electronic channels, primarily the Internet. Online retail is most convenient due to its 24×7 availability, global reach and generally efficient customer service. Electronic commerce operates in all 4 of the major market segments: business to consumer, business to business, consumer to business and consumer to consumer. It can be said that Ecommerce is a more advanced form of mail-order purchasing through a catalog. Almost any of the goods or services can be offered via ecommerce, from food, books and music to financial services and plane tickets.
Ecommerce draws on technologies such as electronic funds transfer, mobile commerce, supply chain management, online transaction processing, Internet marketing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.
eCommerce businesses may results in some or all of the following:
1.Online shopping web sites for retail sales direct to consumers
2.Providing or participating in online marketplaces, which process third-party business-to-consumer or consumer to-consumer sales
3.Engaging in pretail for launching new products and services
4.Gathering and using demographic data through web contacts and social media
5.Marketing to prospective and established customers by e-mail or fax (for example, with newsletters)
6.Business-to-business electronic data interchange
7.Business-to-business buying and selling
Ecommerce reduces both the time and personnel required to complete business processes, and reducing strain on other resources. By using Ecommerce, an organization can expand its market to national and international markets with minimum capital investment. Locating more customers, best suppliers and suitable business partners across the globe, becomes an easy task with the help of ecommerce. Ecommerce helps in increasing the level of productivity of the organization. It supports “pull” type supply management i.e. here, a business process starts when a request comes from a customer and it uses just-in-time manufacturing way. Ecommerce also helps government to deliver public services like health care, education, social services at reduced cost and in improved way.
It’s because of all these advantages that one can harness the power of ecommerce and convert a business to ebusiness by using powerful ecommerce solutions made available by Impulse Software Solution Pvt. Ltd.. At Impulse, clients enjoy the benefit of efficiently developed ecommerce sites with the best features. They get ensure that their users would be able to explore the products and services and place the orders and even make their payments without any hassles.
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